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Daily Makeover March 2013

The best of the articles on scent and desire to come out of my stint with Dolce & Gabbana was Wendy Rodewald’s article in “Daily Makeover” —

Here are some quotes from the article:

We spoke with Dr. Stephen Snyder, a psychiatrist specializing in relationship issues, who’s working with Dolce & Gabbana for the release of their new Desire fragrance . . . 

Ever wonder why certain notes appear in so many scents? It’s because they send a distinct message. A floral note, like the tuberose in Dolce & Gabbana Desire, “has that hypnotic quality that makes a person want to stop — as one says, ‘stop and smell the roses,’” Dr. Snyder explains. 

“Desire is on this spectrum, on the one hand ‘hot’ and on the other hand, just relaxing together. And the best desire experiences contain both — they have this paradoxical quality where it’s exciting and relaxing at the same time.”

“There’s a important part of desire that has to do with who I really am — this is me, and this is me without my clothes,” says Dr. Snyder. “When one uses a scent, it’s to invite one’s partner to explore some aspect of one’s real self.” In other words, if you’ve been a Clinique Happy girl your entire life, don’t douse yourself in Opium to seem more attractive. Like using a fake online dating profile picture, disguising your true self with scent is bound to end badly.

Here’s the complete article:

stephen snyder md author photo Stephen Snyder, MD

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